HopShop

Found a jacket in a photo and want to know where to buy it? HopShop is an AI shopping assistant and image-based clothing search tool that takes a picture and points you to stores selling the same or similar items.

You upload an image instead of guessing keywords, which saves time when you can't describe a piece of clothing in words.

HopShop also includes a style assistant, and it aims its results at finding better deals, so you can compare options rather than settle for the first match.

That matters if you shop for fashion often and hate scrolling through pages of near misses.

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Matching depends on how accurate the AI is, so a blurry photo or a rare item can return few results or loose matches.

Treat what HopShop returns as a strong starting point and check the product details before you buy.

For everyday clothing spotted on social media, a street photo or a screenshot, the image search approach is a sensible shortcut.