ELMA

Writing every welcome email, win-back message and upsell by hand takes a lot of time, and ELMA is built to take that work off your plate.

ELMA is an AI email marketing platform that turns the content on your website into ready-to-send email campaigns.

You point it at your site, and it drafts the messages in your brand's tone instead of a generic voice.

The campaigns are not limited to one-off newsletters.

ELMA can produce full funnels, including welcome sequences, reactivations and upsells, and it also works on subject lines.

It covers the jobs a small lifecycle team would normally split between them: strategy, copywriting, building segments and deploying campaigns.

Flows run automatically once they are set up, so you are not sending each message manually.

That makes ELMA a reasonable fit for businesses that want lifecycle email but have no dedicated person for it.

As an AI email generator and automation tool, it is most useful when your website already explains your product well, since that content is the raw material for the emails it writes.