Segwise

Tagging ad creatives by hand and then trying to work out which ones drove results eats a lot of a marketing team's week.

Segwise is an AI ad creative analytics tool that automates creative tagging and ties those tags to performance data, so you can see what is working in your campaigns.

It connects to the data sources you already use, and its stated aim is to improve ROAS and user acquisition (UA) performance.

Campaign monitoring is part of the package.

Competitor tracking is listed as coming soon, so do not count on it yet.

Expect a learning curve before you get full use out of every feature, which is a fair trade if creative reporting is currently a manual job for your team.