Mida

Mida has a free plan that covers 25,000 monthly test users. That is enough room for a small site to run real experiments.

Mida is an A/B testing platform that lets you change page elements with a no-code visual editor or a code editor, then measure results against goals, with GA4 integration for analytics.

The free tier includes split URL testing, feature flags, cross-domain testing, shareable interactive reports, and AI-suggested copywriting.

Projects, tests and goals are limited there, though team members are unlimited.

Growth costs $199 a month and raises the cap to 100,000 monthly test users, with extra blocks of 100K at $249.

It removes the limits on projects, tests and goals, and adds sequential testing, server-side testing through an SDK, advanced targeting rules, campaign scheduling and full third-party integrations.

Enterprise is custom priced and adds a dedicated CSM, a dedicated developer, SAML SSO and an SLA.