Marqo

As an AI search engine for websites and product catalogs, Marqo differs from keyword-only search by indexing images and text together.

Marqo is a search platform that improves relevance and conversion for online stores and similar sites, and it accepts image and multimodal queries.

Personalization is a central feature.

Marqo adjusts results based on how visitors behave, so that part only pays off once you have user interaction data to feed it.

Marqo also generates tags and collections automatically, which cuts down manual catalog work.

It connects to the stack you already run rather than asking you to replace it.

Training a custom LLM can take time, and because Marqo relies on AI models, results can occasionally behave in unexpected ways.

Plan for testing before you roll it out across a whole catalog.

Marqo makes the most sense if you have real traffic and a catalog large enough that search quality affects sales.