Hooksy

Hooksy works partly as a Chrome extension: while you browse ad libraries, one click saves an ad into your own swipe file.

That is the quickest way to see how the tool fits into a day of creative research.

Hooksy is an ad spy tool that lets marketers, creative directors and business owners discover, save and track winning ads from more than 10 million brands.

The database covers ads from Meta, TikTok, Instagram, YouTube and LinkedIn, so you can compare creative across platforms in one place instead of checking each ad library separately.

Hooksy also extracts ad scripts automatically, which is handy when you want to study the hook and structure of an ad rather than just watch it.

A feature called Brand Spy monitors competitors around the clock, so new ads from brands you follow show up without you having to go looking.

The main output is a growing collection of saved ads you can return to when planning your own campaigns.

Hooksy is a research tool, not an ad generator, so you still write and produce the creative yourself.